Influence: The Psychology of Persuasion by Robert Cialdini
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Product Information
Brand
Kitaabcafe
Ideal For
Readers Interested In Personal Growth
Country Of Origin
India
Age Group
Adults (18+)
Pack Of
1
Type
Book
Author
Robert Cialdini
Generic
Self-Help / Personal Development
Page Count
280
Product Description
- Groundbreaking Concept: Influence: The Psychology Of Persuasion Explains The Science Behind Why People Say Yes And How You Can Ethically Apply These Principles To Everyday Life.
- Six Persuasion Triggers: Dr. Robert Cialdini Reveals Six Universal Persuasion Triggers: Reciprocity, Commitment, Social Proof, Authority, Liking, And Scarcity.
- Real-World Examples: Through Fascinating Studies And Real-World Examples, He Shows How Marketers, Leaders, Negotiators, And Even Strangers Use These Psychological Shortcuts To Shape Decisions.
- Practical Application: The Book Teaches You How To Recognize When Persuasion Is Being Used On You And How To Use These Tools Responsibly To Become More Influential.
- Research-Backed: Clear, Engaging, And Backed By Decades Of Research, It Remains One Of The Most Important Books On Psychology And Human Behavior.